Executive Producer (Contract), Deutsch, Los Angeles, CA, October 2024- Present
Executive Producer (interim) on Verizon Straight Talk brand. I jumped in to immediately maintain excellence in leadership for the brand and agency.
Executive Producer, Monks, US/Remote, CA, June 2024- October 2024
Managed and oversaw implementation and scoping of AI generated workflows and production efficient models through pitches and project work. Executive produced multiple streams of work/pitches for large scale brand work. In my time at Monks I embraced and trained in efficient AI workflows, tools, and production models gaining extensive knowledge for future integration.
Executive Producer, Goodby Silverstein and Partners, San Francisco/Los Angeles, CA, March 2022- April 2024
Executive Producer on Xfinity and Comcast Business. Led broadcast, experiential, social, and any project relevant to brand strategy. Helped increase internal production scope of work through smart and efficient workflow management. Plus i got to have some fun and Sr. Produce multiple Frito Lay projects including Flamin Hot brand campaign with Megan thee Stallion and the launch of the award winning Doritos Triangle tracker.
Director of Production, Phenomenon, Los Angeles, CA, January 2020- March 2022
Managed integrated production department and oversee all aspects of Broadcast/Video Production, Print/Art Production/Illustrations, Experiential, Immersive, Packaging Design/Production, and Digital Production for all clients.
Senior Integrated Content Producer, Phenomenon, Los Angeles, CA, September 2018- January 2020
Oversaw production on Intuit, Pepsi Co Naked Juice, Aetna, DC Universe, TD Ameritrade, and KB Homes.
Senior Content Producer, R/GA, Los Angeles, CA, August 2016- September 2018
Produced broadcast, social, OLV content for Pepsi Co (Quaker Oats and Bubly Sparkling Water), Samsung Global, Samsung US, Crocs, and NFL Network. Oversaw large scale integrated campaigns, trained producers, and helped develop best practices across the entire R/GA network.
Senior Film Producer, 72andSunny, Los Angeles, CA, April 2015 - June 2016
Produced broadcast, social, OLV content for Tillamook, Starbucks, and Samsung Global. Learned a bit about Target too. Oversaw large scale integrated campaigns, trained producers, and gained extensive leadership experience in a fast paced and creative driven environment.
Senior Broadcast Producer, Weber Shandwick, Los Angeles, CA, July 2013 - April 2015
Produced 360’ content on cross functional Covered California launch, Fisher Price, ResMed, and Chevy campaigns. I worked on multiple brands as production consultant and was a defacto Executive Producer. I also helped to develop production best practices, workflows, and social content strategies while advising the PR-driven agency on enhancing traditional commercial creative work."
Broadcast Producer, David&Goliath, Los Angeles, CA, May 2011 - July 2013
Produced broadcast, social, radio, and OLV projects for Kia Motors, California Lottery, Carl's Jr. I learned from the best and also began training producers.
Broadcast Producer (started as Associate Producer), Y&R, Los Angeles, CA, August 2007 - May 2011
Produced broadcast and digital projects for Mattel (Hot Wheels, Matchbox, Games, Girls Toys, Tyco), Toshiba Laptops, Lincoln Mercury Dealers, Land Rover, Jenny Craig, Hilton, BBQs Galore.
Other Experience
- TBWA/Media Arts Lab: Creative Assistant for Executive creative directors including Lee Clow. I played a role in the iPhone launch while watching Mac vs PC and the Silhouettes campaign production from the front lines.
- Whitehouse Post + Chrome Editorial: Assistant to Producer, Client Services
- Opus 1 Music Library: Sales and Marketing Coordinator
- Political Campaigns - 2000 and 2004 - Ask me about it.